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How Various Charges in ULIPs can damage your returns?

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A friend entered HDFC Life office to surrender an existing ULIP. He came out with a new one. Essentially, he surrendered his existing one and was convinced to purchase a new one.

As I understand, the said friend was not satisfied with returns on this existing ULIP. They sold him a ULIP which had a fund with very good returns.

Full marks to HDFC Life on salesmanship.

ULIPs have become quite attractive to a number of investors since the introduction of tax on LTCG in equity funds. There is no such tax on proceeds from ULIPs. Even though I have highlighted various other issues in ULIPs, I cannot deny the huge tax advantage ULIPs offer over equity funds.

One of the issues that I have with ULIPs is that of charges. In this post, let’s look at how various charges in ULIPs can destroy wealth for you.

How can Charges in ULIP destroy wealth?

Let’s look at the charges in the plan that my friend purchased: HDFC Life ProGrowth Plus

HDFC Life ProGrowth Plus_premium allocation and policy administration charge Pro growth plus

Premium allocation is deducted upfront from the premium paid. Therefore, if your annual premium is Rs 60,000, Rs 1,500 would be deducted from the premium upfront. Of course, there will be GST over and above it.

Policy administration charge is recovered by cancellation of units. As you can see, the charges mentioned are expressed as a percentage of the annual premium (to be deducted every month). 0.42% per month of annual premium translates to 5.04% per annum. If the annual premium is Rs 60,000, the net impact will be 5.04%* 60,000 = Rs 3,024 per annum. GST extra.

Let’s how these charges add to the costs.

HDFC Life ProGrowth Plus ULIP  Pro Growth Plus impact of charges ULIP

You can see, 6 to 10% of the annual premium is going towards meeting these charges. This is bound to affect your returns from the plan.

The bizarre part about Policy Admin Charges

For the first 5 years, it is 0.42% of annual premium per month. From the years 6 till 10th, it goes up to 0.83% per month. Why?

Ideally, you would expect the charges to go down.

From the year 11th till 15th year, it is zero. Then again, from 16th year till 20th year, it goes up to 0.83% per month.

Why?

I have no idea. Perhaps, HDFC Life can explain.

Fund Management Charges and Mortality charges

Policy admin and premium allocation charges are not the only charges.

Any ULIP will have Fund management charges (FMC) and mortality charges. However, these charges are quite justified.

FMC is for managing your funds. Mortality charges go towards providing life cover.

The impact of FMC is built into the fund NAV. Mortality charges are recovered through cancellation of fund units.

Now, this is an important aspect

Typically, we compare performance simply by looking at NAV.

However, in case of ULIPs, some of the charges (mortality and policy admin in this case) are recovered through cancellation of units.  Therefore, the impact of these charges will not reflect in the NAV. These charges reduce the number of fund units you own (effectively your fund value).

Premium allocation charges is levied on the premium upfront (before the money gets invested). So, even this charge will not reflect in the NAV.

Therefore, your ULIP fund NAV is not the true indicator of the returns you will get.

Most sales presentations will focus on the NAV. However, unlike mutual funds, growth in NAV is not your return in ULIP.

What is the impact of these charges on returns?

To calculate returns, we will have to make a few assumptions.

Here, I will ignore the impact of mortality charges.

Essentially, we are looking at the impact of Policy Admin and premium allocation charges.

To further simplify calculations, I will deduct Policy Admin charges at the end of the year (and not on monthly basis).  Btw, this step will only have a positive influence on returns.

Assuming the ULIP fund gives a constant return of 12% p.a., these twin charges will reduce the return to the investor to 11.23% p.a. over 15 years. In my opinion, this is a huge hit over the long term.

Do note this is before the impact of mortality charges. Mortality charges will reduce the returns further. The impact of FMC is already adjusted within the NAV. Therefore, there will no additional impact due to FMC.

Moreover, since the policy admin charges and premium allocation charges are constant while returns (in reality) won’t be, the sequence of returns can also a role of play in determining your returns.

Let’s contrast HDFC Life ProGrowth Plus with HDFC Click 2 Invest

HDFC Click 2 Invest is a very popular ULIP from HDFC Life.

Let’s compare the charges between the two ULIPs.

#1 Fund Management Charges are the same under both ULIPs.

In fact, Fund Management Charges are capped as per IRDA guidelines at 1.35% p.a.  As I see, both these ULIPs give you the same choice of funds.

Therefore, fund performance (NAV wise) will be exactly the same.

#2 HDFC Click 2 Invest has NIL Premium allocation and policy administration charges. On the other hand, these charges in HDFC Life ProGrowth Plus range from 6 to 12% of the annual premium in the first 10 years.

It is not difficult to see that HDFC Click 2 Invest will deliver better returns than HDFC Life ProGrowth Plus.

Comparing mortality charges of HDFC Life ProGrowth Plus and HDFC Click 2 Invest

Since mortality charges can also affect returns, let’s compare the mortality charges too.

I have captured the tables from the policy wordings of the two ULIPs.

Mortality table for HDFC Life ProGrowth Plus

HDFC Life ProGrowth Plus review mortality charge table

You need to refer to Age and Column “1” for corresponding values.

You can see mortality charges increase with age.

Mortality charges are expressed as per 1,000 of Sum at Risk. If the value for a corresponding age is 1.5, the insurance company will charges Rs 1.5 for every Rs 1,000 of Sum at Risk for the year.

Since both these plans are Type-I ULIPs, the Sum-at-risk will go down with the rise in Fund Value.

Sum at Risk = Death Benefit – Fund Value

Therefore, the impact of mortality charges will go down gradually as the fund value grows.

If the Sum at risk is Rs 3 lacs and mortality charge is Rs 1.5 per thousand, the mortality charges for the year will be Rs 1.5* 3 lacs/1000 = 450. These charges are adjusted on a monthly basis.

After a couple of years, even though the rate may be Rs 2 per 1,000 of Sum at risk, the total impact may be lower because the Sum at risk may have gone down to say Rs 2 lacs. 2*2 lacs/1,000 = Rs 400 for the year

Now, let’s look at mortality table from HDFC Click 2 Invest.

HDFC Life Click 2 Invest ULIP review mortality table

You can see HDFC Click 2 Invest has lower mortality charges (than HDFC Pro Growth Plus).

For instance, for age 30, the value under HDFC ProGrowth Plus plan is 1.77. The value under HDFC Click 2 Invest is 1.0555.

I have never really been able to understand why this should happen.

Well, the insurance company can always say that they have laxer underwriting norms in HDFC Life ProGrowth Plus and hence higher mortality charges. However, from an investor’s point of view, it is an unnecessary cost with no real benefit.

Therefore, HDFC ProGrowth Plus is a worse plan (as compared to HDFC Click 2 Invest) in each and every aspect.

It has higher premium allocation, policy admin and mortality charges. The choice of funds and the FMC is the same.

Why would any investor go for HDFC ProGrowth Plus (instead of HDFC Click 2 Invest)?

By the way, the mortality charges in even HDFC Click 2 Invest are way higher as compared to a plain vanilla term plan. Under a term plan, you pay only mortality charges (and nothing else). So, fairly easy to do this comparison.

The question we all need to ask HDFC Life

Why do they have a ULIP with such high charges? Perhaps, an unfair question. It is their prerogative.

I do understand HDFC Life Click 2 Invest is a purely online plan and thus can afford to have lower charges. However, the charges in HDFC ProGrowth Plus are still quite high. This plan was sold by HDFC Life branch officials themselves. Hence, there is no need to incentivize intermediary.

If a ULIP had to be sold, they could have asked him to purchase HDFC Life Click 2 Invest there and then.

The investor could have invested in the same (well performing) fund through other ULIPs too. Why did they not recommend a cheaper ULIP?

Did they tell him about HDFC Click 2 Invest? No.

Did they tell him that the said fund was a midcap fund and hence the results in the past 5 years were so good? No.

By the way, my friend didn’t know that. I suspect that the salesperson didn’t know that either.

In no way, do I intend to absolve my friend. He must take a fair share of the blame. He should have done some research before purchasing the plan.

Even though I wouldn’t this case an example of blatant mis-selling, HDFC Life could have done a better job.

What is the lesson for us?

  1. No two ULIPS even from the same insurance company are the same.
  2. The returns will vary due to the nature and quantum of various charges.
  3. Even if you have decided to invest in ULIPs, do look at the quantum of these ancillary charges (Premium allocation, policy administration charges etc).
  4. The only two charges that you will always find in ULIPs (and rightly so) are Fund Management Charges (FMC) and mortality charges. Any other charge is an unnecessary burden.
  5. Therefore, if you find a ULIP with any charge apart from FMC or mortality charges, give it a pass.
  6. There are quite a few ULIPs that have FMC and mortality charges as the only charges. HDFC Click 2 Invest is an example.
  7. There may be contingent charges such as discontinuance charge, switch charge etc. No issues with such charges.
  8. Purchasing an online ULIP will help you reduce the impact of charges and effectively increase your returns.

Is this post a recommendation to purchase HDFC Click 2 Invest?

Absolutely not.

But yes, if someone were to put a gun to my head and ask me to choose between HDFC Life ProGrowth Plus and HDFC Life Click 2 Invest, I will go with HDFC Life Click 2 Invest.

Since this is hardly ever the case, you need to decide first if a ULIP is the right product for you. I have covered various pros and cons of ULIPs in this post.  This should help you make the right choice for you.

However, if you must invest in a ULIP, you can pick up one with the lowest charges and good fund performance. Always remember, returns can vary. Costs are guaranteed.

I picked up the case of HDFC Click 2 Invest to highlight:

  1. A subtler aspect of mis-selling (HDFC Life could have sold a cheaper plan)
  2. That not all ULIPs (even from the same company) are alike
  3. That you need to look at all the charges while making a decision. There are quite a few ULIPs where there is no premium allocation or policy admin charge. If you must invest in a ULIP, pick up one of those ULIPs.
  4. That you must look at the quantum of mortality charges too while making a choice.

Are you planning to invest in a ULIP? If yes, have you looked at all the charges?

Additional Link/Source

Policy wordings page on HDFC Life website

22 thoughts on “How Various Charges in ULIPs can damage your returns?”

  1. Deepesh,
    You want to know why HDFC Life branch sold ProGrowth ULIP instead of Click 2 Invest?
    Assume you go to a White Goods Retailer, would he sell whats available in his store or point you to an online website to buy the good?
    I hope you get the answer. I wont blame HDFC Life branch one bit. They are just doing their job that feeds them and their families.
    Your friend isn’t smart enough to manage his money.

    1. Hi Pradeep,
      Thanks for your feedback.
      I agree with you to an extent. This is clearly not blatant. And the investor much share some blame. If you reread some of the sections, I have alluded to this.
      However, if I were to tell you that the same fund was available under the existing plan that he surrendered, would your opinion change?
      Btw, if doing anything for the sake of money and feeding family is justified, then there would be no such thing as mis-selling. Nobody indulges in mis-selling for fun. They do it for money. In fact, people can do much worse things for money. Feeding families can’t be a justification.

      We can’t expect everyone to be smart at everything. My friend may not as comfortable with making money decisions. That’s why we expect sales-persons or advisors to act as fiduciaries.
      Moreover, salespeople will do what they do. The intent of the blog post is to help readers select the right ULIP, if they must purchase one. I hope at least that part is clear.

  2. Hi Deepesh,

    How about Edelweiss Tokio Wealth plus plan (ULIP), if possible can you please write an article about on this.

    Regards,
    Ramesh

        1. There is no premium allocation and policy admin charge. So, fine on that front.
          You need to look at mortality to see if they are not overcharging. Additionally, look at the fund performance.
          Plus, be aware some of the issues that are inherent with ULIPs.

          1. Hi Ramesh,
            Difficult for me to comment on individual fund performances.
            One of the issues with ULIP is that you can’t exit an underperformer. At the max, you can rotate the money within the choice of 5-6 funds given by the insurer.
            At the same time, even in case of equity funds, you may invest in a fund that ends up underperforming over the next few years.
            Therefore, this is a bit tricky.
            I have no reason to believe that I don’t think mutual fund managers are smarter than ULIP fund managers.
            Therefore, whatever you do, you will need some conviction.

  3. Hello Dipesh,

    I am looking for some advice on what should I do regarding my investment in HDFC life pro-growth plus. Should I surrender it or should I continue? Kindly note that I had paid the 1st premium this year only and I was a fool that I did not research completely before entering into this policy. Kindly suggest.

    1. Hi Nitin,
      Would be a good idea to surrender it. The money will be moved to Discontinuance fund and will be locked till the end of 5th year. If you took tax benefit earlier this year, that would be reversed too.
      Don’t be too harsh on yourself. We have all made such mistakes.
      If you are keen on a ULIP, go with a low-cost ULIP. Or else, you can structure your portfolio through a few good mutual funds.
      For the choice between ULIPs and mutual funds, do go through this post (https://www.personalfinanceplan.in/ltcg-tax-equity-mutual-funds-ulips-comparison/).
      Good luck!!!

  4. manish agrawal

    “If the Sum at risk is Rs 3 lacs and mortality charge is Rs 1.5 per thousand, the mortality charges for the year will be Rs 1.5* 3 lacs/1000 = 4,500. These charges are adjusted on a monthly basis.”

    I think you got the math here wrong. Shouldn’t it be 450 for the year?

  5. Hi….thanks for the detailed post. Can you also help me a query ?
    1. Strictly on investment basis which one would be better – Ulip or Mutual fund ? I an not interested in the small life investment part of Ulip.
    2. I’ve heard through some that Ulip is little safer than Mutual funds ? Although i am still confused as to why….since they are both marked linked
    3. Also confused about why the returns of Ulip is lesser than Mutual funds….again they both being market linked
    Really need your advise on this. Thanks in advance

    1. Deepesh Raghaw

      1. Purely from the investment point of view, MF is better. ULIPs have this advantage of tax-exempt maturity proceeds though.
      2. That is not the case.
      3. There is no reason for me to believe that fund managers at MFs are smarter than ULIP fund manager. ULIP cost structure can be very heavy, which makes up for the difference.

      1. Thanks a lot for the prompt reply…..can you please elaborate a little more on the 3rd point please, wasn’t able to understand exactly.
        It’ll be really helpful for me. Thanks a ton once again

  6. Hello Mr. Deepesh

    Please suggest me:
    (48 aged, Female, Invest around 3000 p.m. (basically looking to make some money for age of 62-65)

    CONFUSED between:
    (1) LIC plan of Jeewan ‘UMANG’. (0% risk – full proof but lower return around 7-8%)
    (2) HDFC ULIP Click to Wealth (Good returns, but Market-linked plan)
    (3) Term plan + MF(equity) (But Term plan for non-income is not possible)

    WHAT WILL BE YOUR OPINION.???

    1. Dear Rahul,
      Difficult for me to answer this question.
      Will depend on risk appetite and overall requirements.
      The first question you need to answer is whether you need insurance in the first place.

  7. good evening deepash sir i have purchase hdfc progrowth plus policy with loan and bank sales person was not given any information about this policy they was meeting with me only 15 minutes and no any form filling with me they was direct send me mail for this policy ,that time i have no any knowledge about policy when i recived statement mail for my policy my mony dedut 21000 rs from 50000 ,and right now 29000 rs showing in my policy what to do for my policy because bank employers was not give me any information about charges
    can i surrender mu policy i was purchase this policy in june 2020.

  8. Hello Deepesh,
    Can you help me make a decision,
    Invested 15lac in HDFC click to protect UlIP, another 2 years left for lock-in to get over. Shall I surrendor or carry on till 5 years.
    I have opted for the diversified fund for investing 5lac each year. As on today the fund vaue is 16lac.
    Shall I surrendor if yes what are the charges taht I will have to bare?
    Thanks,
    S.Shetty

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